The Impact of Tiktok’s Fast-Paced Content on Attention Span of Students

This paper explores the impact of TikTok's fast-paced content delivery and infinite scrolling on students' attention spans. With the increasing popularity of social media platforms like TikTok, concerns have arisen regarding their effects on cognitive functions, particularly among students. Key findings from existing research indicate that TikTok's rapid pace and constant stimulation can lead to shortened attention spans, reducing students' ability to sustain focus during tasks requiring prolonged concentration. While excessive use of TikTok is linked to academic challenges such as decreased study time and impaired information retention, some studies suggest that TikTok can foster creativity and engagement in educational contexts when appropriately utilized. This paper considers the varying impact of TikTok on different demographic groups, with a particular emphasis on younger users. It discusses the need for further longitudinal and experimental research to explore the long-term effects of TikTok on attention, neuropsychological mechanisms, and potential interventions for mitigating negative outcomes. The scope of this paper includes an analysis of TikTok's influence on attention span, its implications for academic performance, and the broader educational context.